REAL PEOPLE. REAL EXPERIENCES. REAL PROGRESS - What Others Are Saying
"There is Nothing as Great as a Business that Rewards Both your Heart and Your Wallet."
THE ASSISTED LIVING STARTUP
L.I.F.E.L.I.N.E.™ VIRTUAL WORKSHOP
Join Jane NK Nwanne, assisted living entrepreneur, investor and healthcare strategist, for a live, one-day virtual workshop built from 18 years of real-world assisted living experience.
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Perfect for aspiring owners, healthcare professionals, caregivers, real estate investors and entrepreneurs.
18 Years of Real-World Assisted Living Experience; Distilled Into One Focused Day
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Thinking about starting a residential assisted living home but overwhelmed by licensing, location, funding, staffing, operations, marketing and everything else you need to figure out?
You don't need more random information.
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You need to know what actually matters, what to do first, and what costly mistakes to avoid.
This workshop is designed to simplify the process.
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GOOGLE CAN GIVE YOU INFORMATION.
AI CAN GIVE YOU INFORMATION.
EXPERIENCE TELLS YOU WHAT ACTUALLY MATTERS.
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There has never been more information available about starting an assisted living business.
You can watch videos.
Download templates.
Ask AI.
Read articles.
Join Facebook groups.
And still have no idea what you should actually do next.
Because starting an assisted living home isn't just about collecting information.
It's about making the right decisions in the right order.
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Which property makes sense?
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What should you investigate before spending money?
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What are the startup expenses people underestimate?
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What does licensing really involve for my City and State?
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How do you prepare for staffing?
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How do you start when budget is low?
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What happens after the doors open?
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How to use Assisted Living to Build real estate assets?
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Grants and Funding Options
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And which mistakes can cost you months — or thousands of dollars?
Those are the questions experience helps answer.
During this workshop, Jane will share the lessons, decisions, mistakes, strategies and practical insights she's gained from nearly two decades in assisted living.
Our Last Event Sold Out! Hurry up before all the slots are filled.
WHAT IF YOU COULD LEARN FROM SOMEONE ELSE'S 18 YEARS BEFORE MAKING YOUR FIRST BIG DECISION?
You don't have to learn every lesson the hard way.
Jane has spent 18 years working in and around assisted living, experiencing firsthand what happens beyond the business plans, YouTube videos and textbook advice.
This workshop is your opportunity to learn:
What she wishes she had known earlier.
What aspiring owners tend to underestimate.
What looks good on paper but can become a problem in real life.
What questions you should ask before committing money.
What matters when evaluating a potential assisted living opportunity.
What new owners often overlook.
And what Jane would do differently if she were starting again today.
This is not just theory.
It's a practical look at the business through the eyes of someone who has lived it.
Jane Is Going to Show You What 18 Years Taught Her.
You are not just coming for information.
You're coming for judgment built through experience.This is the part you can't get from simply downloading another checklist.
Throughout the day, Jane will share real-world lessons such as:
“I wouldn't make this decision again.”
“This is something new owners often overlook.”
“This may look like a good opportunity, here's what I would investigate first.”
“Here's where people can spend money too early.”
“This is what families actually care about.”
“This is what running the business taught me that no class could.”
You are not just coming for information.
You're coming for judgment built through experience.
INTRODUCING THE L.I.F.E.L.I.N.E.™ FRAMEWORK
The 8 Areas Every Aspiring Assisted Living Owner Needs to Think Through
Instead of giving you disconnected pieces of information, Jane will walk you through her L.I.F.E.L.I.N.E.™ Framework for looking at the major components of an assisted living startup.
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L — LOCATION
Discover what to evaluate before choosing a property, including market demand, layout, zoning, accessibility and hidden costs.
The goal: Help you start evaluating properties with a business owner's eyes — not just a buyer's eyes.
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I — INVESTMENT
Understand the startup expenses, funding considerations and financial assumptions new owners often underestimate.
The goal: Help you think through the financial side before making major commitments.
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F — FACILITY MANAGEMENT
Learn the operational foundations behind staffing, systems, documentation, policies and day-to-day management.
The goal: Help you understand what running the business may actually require.
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E — ELDERLY CARE
Understand how resident needs, family expectations and quality of care directly affect your reputation and business.
The goal: Help you understand why the resident experience must remain at the center of your business.
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L — LEGAL & COMPLIANCE
Know the licensing, safety and regulatory questions you should investigate before making major commitments.
Important: Requirements vary by state and locality. The workshop provides education and strategic guidance and does not replace legal, regulatory or professional advice specific to your jurisdiction.
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I — INNOVATION
Discover how systems, technology and automation can help you operate more efficiently and avoid unnecessary chaos.
The goal: Help you think like an owner building a business, not someone creating another job for themselves.
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N — NETWORKING
Learn how referral partners, healthcare relationships, community connections and marketing can support occupancy.
The goal: Help you begin thinking about your network before you need residents.
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E — EVALUATION
Understand what to measure after opening so you can identify problems, improve performance and make smarter growth decisions.
The goal: Help you think beyond startup and begin building with the future in mind.
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YOU DON'T HAVE TO MASTER ALL 8 AREAS BEFORE YOU START.
BUT THIS WORKSHOP GOES BEYOND THE FRAMEWORK.
THE SESSION I WISH I HAD WHEN I STARTED
“What I Wish I Knew Before My First Assisted Living Home”
Jane will pull back the curtain on some of the lessons she learned through experience.
The surprises.
The mistakes.
The decisions.
The assumptions that turned out to be wrong.
The things that mattered more than expected.
The things that mattered less.
And the lessons she would carry with her if she had to start over again today.
You get to learn from those lessons before writing your own checks.
WE'RE GOING TO PUT YOU IN THE OWNER'S SEAT
This won't be a day of simply watching slides.
Jane will walk through practical assisted living scenarios and ask:
“What would YOU do?”
You may work through questions such as:
You find a beautiful property—do you buy it?
Your startup budget suddenly increases—what gets cut?
You open but aren’t getting resident inquiries—what do you change first?
A staff member doesn't show up.
A family has a concern.
You aren't getting enough resident inquiries.
An unexpected compliance issue appears.
A decision could increase revenue, but also increase risk.
Then Jane will walk you through how an experienced owner might think about the situation.
Because knowing facts and making good decisions are two very different things.
AT THE END OF THE DAY, YOU SHOULD HAVE GREATER CLARITY ABOUT:
Where you are in the assisted living startup journey.
What areas you still need to research.
What questions you should be asking.
What mistakes you should try to avoid.
What your priorities should be.
And what your next steps may look like.
The goal isn't for you to leave with
The goal isn't for you to leave with another notebook full of information.
The goal is for you to leave saying:
“NOW I KNOW WHAT I NEED TO DO NEXT.”
THIS WORKSHOP MAY BE FOR YOU IF...
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You've dreamed about owning an assisted living home...
but don't know where to start.
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You've dreamed about owning an assisted living home...
but don't know where to start.
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You're a nurse, caregiver or healthcare professional...
considering business ownership.
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You're a real estate investor
exploring residential assisted living.
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You've already started researching
but feel overwhelmed by conflicting information.
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You have a property in mind...
and want to better understand the business considerations.
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You're an entrepreneur...
looking at the senior-care industry.
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You've been sitting on the idea for months or even years...
because you don't know what your first move should be.
Or you're simply trying to determine:
“Is this really the right business for me?”
You don't need to have everything figured out before attending.
That's exactly why this workshop exists.
"There is Nothing as Great as a Business that Rewards Both your Heart and Your Wallet."
Is this Worth The Cost?
Is this Worth The Cost?
YOUR INVESTMENT
GENERAL ADMISSION
Includes:
Full live virtual workshop
L.I.F.E.L.I.N.E.™ training
Digital workbook
Live Q&A
Startup planning resources
[Replay if applicable]
OPTIONAL VIP UPGRADE
WANT JANE TO LOOK AT YOUR BUSINESS?
Information is useful.
Personalized feedback is different.
Upgrade to the VIP Assisted Living Startup Experience and get additional access designed to help you apply what you're learning to your own situation.
VIP INCLUDES:
Everything included with General Admission
PLUS:
VIP Business Concept Review
Submit information about your assisted living idea and receive Jane's perspective on the areas you should think through.
VIP Hot Seat Session
Get additional time with Jane to discuss your questions and receive feedback.
90-Day Startup Roadmap
Use a guided planning tool to identify the priorities you need to focus on after the workshop.
L.I.F.E.L.I.N.E.™ Implementation Toolkit
Additional planning resources, checklists and tools to help you organize your next steps.
You're not paying for more files.
You're investing in greater access to 18 years of experience.
Got Questions?
Frequently Asked Questions
Do I need healthcare experience?
No. The workshop is designed to help aspiring owners better understand the assisted living business whether or not they come from a healthcare background. Your state's requirements regarding administrators, caregivers and other personnel will vary.
Do I need to already own a property?
No. In fact, understanding what to investigate before buying, leasing or committing to a property can be extremely important.
Will you teach me how to get licensed?
We'll discuss licensing and compliance considerations and help you understand the areas you need to research. Licensing requirements differ significantly by jurisdiction, so the workshop should not be considered state-specific legal or regulatory advice.
Is this only for people who are ready to open immediately?
No. Some attendees may be preparing to move quickly. Others may simply be exploring whether residential assisted living is the right opportunity for them.
Is the workshop live?
Yes. This is a live virtual experience with Jane.
Can I ask Jane questions?
Yes. Live Q&A is an important part of the workshop.
Will there be a replay?
Yes, you will receive a link to the replay
YOU COULD SPEND THE NEXT SIX MONTHS COLLECTING MORE INFORMATION.
Or you can spend one focused day learning from someone who has already spent 18 years in the business.
AI can help you write a business plan.
Google can help you find regulations.
YouTube can give you hundreds of opinions.
But none of them can replace lived experience.
If residential assisted living is something you are seriously considering, come spend the day with Jane.
Ask your questions.
Challenge your assumptions.
Understand the business more clearly.
Learn from mistakes you haven't had to make yourself.
And leave with greater clarity about what comes next.
YOUR ASSISTED LIVING DREAM DOESN'T NEED MORE RANDOM INFORMATION.
IT NEEDS DIRECTION.
THE ASSISTED LIVING STARTUP L.I.F.E.L.I.N.E.™ VIRTUAL WORKSHOP
Date: 24th, October. 2026
Time: 7pm EST
LOCATION: Virtual Bootcamp
Attend live from anywhere and bring your questions.
(Event Will be Recorded)
18 years of lessons. One focused day. Your next move could become much clearer.
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Copyrights by Assisted Living Business Academy. All Rights Reserved 2026.